SUNSEEKER INTERNATIONAL APPOINTS DCH MARINE AS EXCLUSIVE DISTRIBUTOR FOR ASIA PACIFIC
Sunseeker International, the world-renowned luxury yacht manufacturer, is delighted to announce the appointment of DCH Marine as its exclusive master distributor for the Asia Pacific region. Following the successful appointments of DCH Marine in Singapore, Australia, and New Zealand, this new partnership extends across the entire Asia Pacific territory, marking a significant milestone in Sunseeker's global expansion strategy.
With over 500 Sunseeker yachts already in the Asia Pacific region, DCH Marine is well-positioned to continue building on this strong foundation, offering customers the best in luxury yachting experiences.
As the fourth master distributor for Sunseeker, joining One Water Yacht Group (USA), Sunseeker London Group (Mediterranean), and Sunseeker Gulf (Middle East), DCH Marine will oversee the expansive territory ranging from China to Australia. This appointment is a testament to Sunseeker's confidence in DCH Marine's ability to deliver world-class customer service and support across a region that is geographically the largest territory ever assigned to a single distributor.
Headquartered in Hong Kong, DCH Marine brings over a decade of industry experience to this partnership, with an impressive track record of success in the region. The company consists of and is supported by a rapidly growing team of experts committed to providing exemplary sales and service support. DCH Marine's Hong Kong shipyard serves as a centre of customer service excellence, and its presence is further bolstered by offices in Shenzhen, China, and Singapore, with an additional office set to open in Thailand and three across Australia.
"We feel very fortunate that our strategic visions aligned so perfectly. DCH Marine has consistently demonstrated the team’s ability to offer a world-class level of customer service and support. Asia Pacific is a vital region for Sunseeker, and we are truly excited about the opportunities this partnership will bring as we continue to grow our presence with a customer-centric focus."
- Douglas CulverwellDirector of Distributor Development
"We have always been committed to providing the best customer experience, and this partnership with Sunseeker is a natural extension of our growth strategy. We are investing heavily in our people, premises, and product offerings to ensure we continue to lead in this market. Sunseeker is an iconic brand, and we are delighted to represent them across Asia Pacific. This appointment cements the next step in our future."
- Adam WatersManaging Director of DCH Marine
DCH Marine’s expertise and commitment to customer service is already evident in its recent successful launches, including the debut of the Superhawk 55 at the Sydney International Boat Show 2024, and its significant presence at the Singapore Yachting Festival earlier this year.
Sunseeker's distribution strategy is underpinned by its four master distributors, who are strategic partners managing large territories and ensuring consistent customer service across regions. Each distributor group provide Sunseeker customers with services that extend beyond after sales and service. The local expertise and knowledge of Sunseeker’s distribution network allows ease of ownership, from securing berths to assisting in employing captains and crew. This level of care from Sunseeker representatives ensures that clients receive personalised service even as they cruise between countries.
DCH Marine will present the Sunseeker range at the key yachting events in the region, commencing with the Hong Kong International Boat Show (28 November – 1 December 2024), Thailand International Boat Show (9-12 January 2025), Singapore Yachting Festival (10-13 April 2025), Sanctuary Cove International Boat Show (22-25 May 2025) and Sydney International Boat Show (31 July – 3 August 2025).
related news
News
The Sunseeker Ocean 156 wins the Innovation Trophy at The World Yacht Trophy Awards in Cannes
News
Meet the women changing the face of the marine industry on International Women in Engineering Day
News
SUNSEEKER 100 YACHT WINS ‘BEST EXTERIOR DESIGN’ AWARD AT THE 2022 WORLD YACHTS TROPHIES