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  3. SUNSEEKER AND VISIONNAIRE EMBARK ON A PARTNERSHIP TO REDEFINE LUXURY YACHTING

Neuigkeiten & Events

SUNSEEKER AND VISIONNAIRE EMBARK ON A PARTNERSHIP TO REDEFINE LUXURY YACHTING


Sunseeker and Visionnaire embark on a partnership to redefine luxury yachting. The collaboration between the British performance yacht brand and Italian interior design ateliers commences with the presentation of specially selected statement pieces on board the Ocean 182 at her debut event in boot Düsseldorf.

The Sunseeker Ocean 182 boasts over 2000 square feet of interior space across three decks. Visionnaire has curated a one-of-a-kind project for Sunseeker aimed at amplifying the sense of spaciousness on board, using carefully crafted colour combinations between products and finishes. The inspiration comes from the colours of sand and sea, incorporating innovative and high-performance materials from the Re-Generation sample book.

These materials represent a new technological and sustainable milestone, employing recycling and low-impact production processes. Examples include the Bastian Lounge and Donovan Roll sofas paired with sculpture-like marble tables, as well as the Cameron dining table with Cloud chairs in cobalt blue eco-skin.

The external decks feature masterpieces from the Greenlife collection and the new Basket collection in Iroko wood paired with Breeze tables, also in Iroko wood and customised by artist Michele Astolfi.

Visionnaire has a longstanding connection with the luxury yachting sector, collaborating with the world’s leading shipyards for over 10 years. Beyond developing the ability to configure marine environments as a natural extension of dream homes, the brand has gained technical expertise in creating products suitable for marine environments. Visionnaire appreciates the intricacies of yacht design, ensuring that the furniture, like a well-curated home, becomes an integral part of the yacht - and by extension, the yacht owner’s identity.

The collaboration between Sunseeker and Visionnaire not only brings luxury and high-end design to yacht interiors but also opens up new possibilities for bespoke, stand-out centrepieces. This partnership is a testament to the commitment of both brands to deliver unique designs that elevate the yachting experience. The promise of easily modifiable designs also aligns with the evolving preferences of owners, providing them with the freedom to refresh and redefine their space over time.

"We are thrilled to announce the extraordinary collaboration between Sunseeker and Visionnaire, where the seamless integration of style, elegance, and practicality has culminated in the breathtaking Sunseeker Ocean 182. Says Andrea Frabetti, Chief Executive Officer at Sunseeker. “This partnership embodies a shared philosophy and product vision, fusing the artistry of design with the essential elements of comfort and durability. Together, Sunseeker and Visionnaire have ushered in a new era of excellence, as witnessed in the natural evolution represented by the magnificent Sunseeker Ocean 182."

“Visionnaire and Sunseeker share a common vision in the Ocean 182 project, both committed to creating extraordinary experiences, emphasising excellence, innovation and elegance in every aspect.” adds Eleonore Cavalli, Creative Director at Visionnaire. “Working on the European debut of the Ocean 182 was a great opportunity. We designed a one-of-a-kind project for Sunseeker aimed at creating a sense of spaciousness on board, using linear complements with carefully crafted colour combinations between products and finishes. The inspiration comes from the colours of sand and sea, incorporating innovative and high-performance materials from the Re-Generation sample book.”

The primary purpose of the project is to offer an unprecedented buyer experience, combining the luxury and craftsmanship of Visionnaire with the cutting-edge technology of Sunseeker. With fully retractable sliding doors, the upper deck can fully close to create a third indoor living space or left open to form an al-fresco balcony, offering the owner ultimate flexibility. Both brands are guided by the belief that every detail must be handled with the utmost precision.

Visitors to boot Düsseldorf will be able to enjoy the Ocean 182 like never before. Furnished with a spectacular Visionnaire collection, find Sunseeker and Visionnaire in Hall 6, Booth B-61.

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